Mar 12, 2011

Never Apologize, Never Explain!

"Never apologize, never explain."

That's a quote from one of the most successful and influential
prime ministers in British history, Benjamin Disraeli.


Being influential, persuasive, and attractive rarely has anything
to do with being specific--the most persuasive people are always
vague.  They may present specifics, at times for people to justify
what they've already bought into, but it's the vagueness that
persuades.

Why is this?  Because when someone is vague, the people they are
persuading fill in the blanks on their own, assigning them their
own meanings.

When you apologize for something, or you explain an action to
someone, you are giving them a platform on which to attack you,
because it is an admission on your part you've done something
"wrong" according to their definition of wrong.

In the realm of attraction, vagueness is even more powerful because
it activates a woman's mind. A nice guy, for example, is not vague
at all--he confesses his feelings, and she knows exactly where she
stands with him.

An attractive man is deliberately vague, and this activates a
woman's mind.  Does he like me?  Does he find me attractive?  Is
this a date, or are we "just friends?"  This leads to attraction.

Think about when a woman is vague with you--what does it do to you?
Drives you crazy, and makes you want her more.  Your mind has no
specifics to grasp, so it creates a set of them, and you mentally
shuttle between one and the other, thinking about her all the time.

The man who constantly explains and apologizes to his perceived
critics is eventually seen as mentally weak, whereas the man who is
vague is seen as mysterious and intriguing.

Pay attention to Disraeli--never apologize, never explain... and you
will be an attractive man.
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